Movie tie in games are big business in the video game industry. For just about every big budget movie which hits the theater a video game is almost guaranteed to appear on Gamestop shelves across the country. While these games are almost universally reviled as being shameless cash ins by reviewers they create just that...cash. Usually far out of proportion to their quality and budget.
So, onto this scene in 2007 rolled Brash Entertainment. Founded in 2007 it was created with the expressed goal of producing nothing but movie based video games. With start up cash of somewhere around 400 million dollars things were looking good. The somehow got the licenses to such big movie franchises as Saw and, rather puzzling since there hasn't been a movie in years, DC Comic's Superman. However the only games which ever saw the light of day under their name were Alvin and the Chipmunks, Jumper: Griffin's Story, and Space Chimps. While they came out on multiple consoles, as any good movie tie in should, their review scores were brutal. Averaging out their highest metacritic scores only brings their score to about a 40. Apparently the public agreed these games weren't so great because the company quickly went out of business in November 2008.
The fallout from Brash Entertainment's spectacular failure is still being felt. Just this past week Factor 5 announced it was closing its doors due to the falling through of its deal with Brash to creat the aforementioned Superman game. This implies that said deal must have had a rather large payroll riding on it which never materialized. Exactly how Brash managed to waste $400 million dollars in about two years is a topic I might cover in a future blog.
Now, to the point of this post. Has GRIN become more Brash Entertainment than Brash Entertainment ever was? In the past two months they have released Wanted: Weapons of Fate and Terminator: Salvation. Tie-ins to major blockbuster films. While averaged out they only have a metacritic rating of about 59 that is light year better than Brash ever dreamed of. It's important to point out that most of those low scores were a result of the games being criminally short. They both have clocked in somewhere around four or five hours.
While the jury is still out on whether or not these two games are going to sell things are looking good for GRIN. The fact they managed to get those two major franchises and make the games decent is a miracle. If they can just make them a little longer with some additional polish they could finally achieve the magical alchemy necessary to create good movie video games. I'll admit that the only game of theirs I own are the two recent Bionic Commando titles but the potential is there.
They can't do any worse than Brash.