I was craving some chocolate so while I picked up a few essentials at the store I picked up an M&M 6-pack. These 'fun size' (and there's nothing fun about their size, they're tiny) packages come inside another package. All six packets of M&Ms fit easily in the bottom 1/3 of the package, the rest of the package is just...there.
Once home, I dragged in the box containing my friends new PC stuff from Tigerdirect that UPS had so kindly left sitting on my front porch, despite the fact that rain was on the way. As I parted out the pieces to begin the build, I noticed the OEM AMD CPU blister pack (yes those bastard things). You could easily fit 9+ CPUs in a package this size. The only other content of the blister pack was the small foam piece the CPU sits on and a piece of paper with a bar code at the bottom, the technical blurb and a minimalistic picture taking up the rest of the paper, except for at the bottom where it says "Please return this entire sheet if claiming a rebate. This entire sheet of paper constitutes proof of purchase." (Underline theirs, not mine).
As I put the build together, munched down the M&Ms and jammed out to some of my favorite tunes, I started wondering..."WTF man, think how many more CPUs/M&Ms they could ship on the same truck if they reduced the size of the packaging, not to mention the cost of the packaging. And why do M&Ms need a cardboard back?"
So....why? I mean, I've ordered plenty of CPUs in my time and they usually come in a blister pack (yes those bastard things) about as big as the larger inset square in that CPU packaging up there. All my CPUs are OEM so I can't speak for retail boxes. And there's plenty of svelte M&Ms packages that sell just fine (standard and king size bags, for instance) so surely it's not an 'appeal to the consumers eye' type thingy, is it?
And why on Gods green Earth must I keep this entire piece of paper when all I should need is the bar code and SKU?
Waste, waste everywhere!
What am I not comprehending? All that excess space adds up, I'm sure, so there had to be good reason for it.
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