Nintendo Power ain't what it used to be according to Nintendo.
By Dalai 4 Comments
Nester must be rolling in his grave.
No... wait, replace Nester with Howard Phillips. Wait... Howard Phillips isn't dead. Unless he died sometime after the Bombcast two months ago.
Anyway, Mario Factory overseer, Saturo Iwata, described Nintendo Power in this manner.
Saturo Iwata said:
Looks like online is the way to go... straight from Iwata's mouth. He's absolutely right, but didn't we all already know magazines are a dying art along with newspapers or anything printed on paper? Of course we did!"As for Nintendo Power magazine, it has contributed greatly so far in selling NES and SNES, which Nintendo had to start from scratch in the U.S.
Back then, publishing and distributing a monthly magazine was the most practical way to connect consumers and manufacturers. Now we have a much higher frequency of connecting with consumers online than traditional print publications. Online also has an advantage with lower cost and speed. As so many media are shifting from print to online, we also wanted to shift how we primarily connect with our consumers, and going from our paper publication, Nintendo Power, to online as the center of our message delivery efforts to our consumers. Part of the team that moved to New York included Nintendo’s web content team, and they are working with an increased number of staff."
Read it here.