PS3 definitely has the more eclectic lineup of exclusives and that may appeal to a certain segment of users, but the fact is the 2-3 exclusives Microsoft has anymore are incredible sales beasts. Gears and Halo are guaranteed sales in the 5m range and while Forza might not have the sales of GT, it certainly is no slouch either. Secondly, while core gamers want little or nothing to do with Kinect, it clearly has won over some of the casual crowd that the Wii had with those stupefying sales figures. That, and people go where their friends are. It's the same reason anybody joining the world of social networking these days flocks to Facebook. Whatever reason people had for joining Facebook 5 years ago is irrelevant. It's popular today because that's where everybody is. Same with the 360 I'd imagine. If you're going to buy a console today, unless you're replacing a broken one which you've already invested in, chances are the majority of your friends are on 360 and so that's what you'll buy. It's not going to be true in all cases, but clearly the majority.
The bewildering fact of the matter is that when it was Xbox vs. PS2 and Xbox was pretty clearly more powerful and had the more unified platform where every system came standard with HDD and Ethernet and clearly the better online, it didn't matter because PS2 was first, had more games and was cheaper. This time it's the PS3 that's more powerful, has free online for everyone and all systems have a hard drive, but it still doesn't matter because 360 was first , is and has always been cheaper, and now just has the majority of mindshare. If there is one thing to take away from the last two generations of consoles, it would appear the way to more sales is to find the sweet spot in the price/performance ratio and to have the jump on the competition. The vast majority of people that have and are willing to speed a lot of money for the best graphics are still on PC and will probably stay there.
Personally I would have loved to see some new great exclusives from Microsoft this year that weren't Kinect crapware, but I honestly don't think it's going to put them at a disadvantage in the next generation. Sony had the better exclusives going into this generation and look where that got them and their high price tag. No, clearly with the Vita Sony has learned that lesson and I'd be willing to bet the PS4 will be much more competitive price-wise than the PS3 ever was and if their online is a more solid experience with cross-game chat and all the little things that make Xbox Live superior in the majorities eyes', the pendulum might swing their way next round.
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