@onarum: Is it really nickel and diming though when the entire business model is that? It's not like you payed 60 bucks for the disc (well, in this case you did, but I'm talking in general) and then you were locked out of content unless you paid 160 Microsoft Funbux. That's the entire idea, you pick out the stuff you want, nothing else.
As for this... yeesh. Inbetween this and stupid dickery when it comes to Origin, EA is really not making the best name for themselves when it comes to PC games. I have a sneaking suspicion it will come back to bite them in the ass around TOR's launch.
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