@MuttersomeTaxicab: Fuck Nathan Drake. He has nothing to do with this. And he has never been portrayed like that anyways. He always has a gun ready to be the heroic bad ass and save the day. Secondly, what the producer "thinks" doesn't fucking matter what he "thinks" gamers will do and what they actually do are up to them. The views of one man doesn't mean we should condemn the whole project for being misogynistic.
As a character that is engaged in roughly the same profession as Lara, I think it's reasonable that people have pulled him out as a comparison. The fact that he's never been portrayed like that is exactly my point. And as far as Ron is a dude out there talking to the press about the game, I'd say what he "thinks" about the game carries a fair bit of weight, given his position. Games are never just blank slates - especially a larger title like this. What gamers "actually do" is explicitly limited to what is programmed into the game, so while, yeah, he's making a bit of a leap assuming that players won't "project" themselves into Lara (which kind of baffles me, but he doesn't give a reason why) - it's certainly something that has come up during development, which means design decisions are at least provisionally being made as a result of that dialogue. I'm not saying we should condemn the whole project as misogynistic, but the fact that his comments and attitude were reported and have not been roundly and vocally condemned by the community is troubling as hell.
In actuality, I really hope Tomb Raider is still an excellent game in spite of Ron's comments. I truly do. The idea of a weighty survivalist game that puts some meaning to its violence is interesting to me. It's just disheartening that the guy they're letting speak for the team sounds like exactly the kind of piece of shit that, through his own ignorance, reinforces the perception that the video game industry is still a collection of juvenile manchildren.