SEGA SAMMY HOLDINGS INC. Confirms
(the “Company”), has concluded a business transfer agreement with Index Corporation (“Index”) for the purpose of revitalization of the business. Under the agreement, SEGA will take over the operations conducted by Index, the bankrupt company that applied to the Tokyo District Court for the commencement of civil rehabilitation proceedings effective from June 27, 2013. (SEGA is a subsidiary of SEGA SAMMY HOLDINGS)
Purposes of the business transfer
Index has achieved an excellent track record in the design and development of content for mobile phones. On the development of home video game software, the company owns a number of prominent IPs, namely the “ATLUS” brand titles of “Megami Tensei” series, “Persona” series and “Etrian Odyssey” series among others.
The Company believes that transfer of Index’s operations to SEGA will create synergies, on the grounds that the deal will enable the Company to:
(1) gain access to prominent IPs in the home video game software , through which the Company can expect to achieve steady flows of revenue;
(2) expect further facilitation of revenue growth for the PC Online Game Business and Content Business for Smart Devices operated by SEGA and SEGA Networks Co., Ltd.
(3) maximize the value of acquired IPs by effectively deploying them in the Pachislot and Pachinko Machines segment, Amusement Machine Sales and Amusement Center Operations segments.